*Source: Family Brand Ranking; total sales amount from Jan 2017 to Dec 2023; Sanitary pad category with an emphasis on gentleness to skin: Survey by Intage SRI+.
Great absorption for long-lasting dryness.
Reduces the discharge that remains on the surface of the pad by 35%.※3
Reduces stickiness and keeps your skin dry.
※1 Extremely thick menstrual blood containing clots cannot be absorbed.
※3 Excluding Ultra Thin Slim 17.5 cm.
Soft and gentle touch to skin.
The softness of sheet is enhanced by 150% comparing with its predecessors.
It reduces irritation to your skin while providing comfortable user experience.
The soft 3D gathers help to reduce irritation to your skin. ※2
The skin will bear 1/10 less in pressure from the pads! Gentle touch to the skin.
※2 Hadaomoi series for daytime use with wings are included.
VOICE
It is so light just like bare skin.
(from a 23 years old OL)
This feels much better than in the past. I can figue out the difference by touching and wearing.
(from a 26 years old housewife)
Amaing absorption power! I used to make a judgement only from the surface that "it did not seem to absorb too much". But when I turned it back, I was astonished by its absorption capability!
(from a 29 years old OL)
It feels comfortable! When I wore pads, I was always bothered by the irritation from it in the past. But Hadaomoi makes difference. I was overwhelmed by its stressless wearing experience.
(from a 28 years old part-timer)
Even I failed to change a new pad in a long time, I feel less damage from this pad!
(from a 27 years old student)
Just like its name, it was made of the consideration on everyone's skin!
(from a 19 years old OL)
I can enjoy myself comfortably even in a period.
(from a 27 years old part-timer)
It feels better than an undee!
(from a 27 years old OL)
It is gentle to my skin and does absorb well!
(from a 28 years old student)
I almost forgot that I'm wearing a pad. It feels comfortable and easy to use.
(from a 22 years old student)